Charlotte Mills, a graduate from the prestigious Cordwainers College launched her label in 2014.
Charlotte entered the market place initially with a unique luxury bridal footwear range. Catering for such a niche in the market meant the brand has grown quickly in a short time, with now over 50 Bridal stockists in the UK, Europe, Canada, Australia and Japan. A strong ecommerce site and bricks and mortar store.
The natural next step for Charlotte was to create a ready to wear footwear collection, which provides an opportunity to expand the Charlotte Mills brand to fill the affordable luxury price point gap in the current market.
Charlotte introduced a small capsule collection for SS16, making way for the AW17 ‘More Sugar’ collection, which is launching at London Fashion Week this February.
Studio 54, the 1970s ‘It Girls’ have inspired the ‘More Sugar’ collection. The shoes are designed to be fun yet elegant with a touch of romance. Shoes to fall in love with.
The brands unique style shines through in each design creating a strong identity. Each pair carefully handcrafted by our factory in Alicante,
Pinks, petrol’s and Blues add pops of colour to the collection. With ruffles and stripes adding interest to the uppers. Block heels in different silhouettes, make the designs wearable yet fun. Embellishments in the form of oversized rose gold Jewels and studs provide showstopper looks for the ultimate party girl.
Charlotte’s signature in her bridal collection is that each pair of shoes are hand finished with a silver sixpence and the leather sole is embossed with the phrase “Something old, Something new, Something borrowed, Something blue and a silver sixpence in her shoe.” All bases are covered. The Sixpence is also the something Old, The Something New is the shoe, the Something Blue is detailed on the insock and the Something borrowed will be inside the shoebox. Brides love this idea and it is unique to Charlotte Mills Shoes.
Charlotte has included to the sixpence in this collection as it’s a symbol of luck and something which is now part of the brands identity. For the fashion collection the coin has been plated in 18ct rose gold for a touch of decadence.